BoomerangFX

BoomerangFX is more than just a SaaS tech company – we are one of North America’s fastest-growing healthcare solutions providers offering integrated practice management software, digital marketing, and e-learning solutions to the aesthetic medical industry. We serve specialized industry segments spanning dermatology, cosmetic surgery, women’s health, cosmetic vision, dental and hair restoration.

Our company is well-funded by international private equity. We have a market opportunity that is rare in its scale, recession resilient and powered by a strong business model with an impressive leadership team. Trusted by a growing community of healthcare professionals across North America, our product delivers the only cloud-based SaaS solution for private healthcare practices integrating the advanced clinic workflow management tools, electronic medical records (EMR), accounting, data analytics, digital advertising, lead generation and e-learning in a single user-friendly solution. This unique feature-rich practice management solution is supported by advanced Machine Learning and designed to help our clients succeed in the marketplace.

BoomerangFX is expanding rapidly across North America and international markets including Australia, Germany, France, the UK, and Latin America with industry-leading technology that is helping to modernize private aesthetic healthcare practices.

Role Overview

Do you live on the pulse of social networks? Can you analyze data, measure, track, and report with your eyes closed, all while creating content that will capture our audience’s attention and build our brand identity? In your role, you will manage the creative ideation and production of social media assets across channels, all while driving and increasing engagement that captivates our communities. You are a strategic self-starter, an experienced storyteller with a passion and talent for video content creation.

Scope of duties

· Develop, implement, and manage the company’s social media strategy and campaigns across various platforms including but not limited to Facebook, Twitter, Instagram, TikTok, LinkedIn and YouTube.

· Plan and execute the content strategy in different areas such as: Education (Q&As, tutorials, demonstrations), Entertainment (parodies, skits, memes), Inspiration and Impact (success stories, testimonials, interviews) and Third-Party (user-generated content, influencer content).

· Create and publish compelling and engaging content that drives traffic, increases brand awareness and engagement.

· Build and manage a social media editorial calendar to ensure consistent and timely content is being created.

· Track and analyze social media metrics and use data-driven insights to optimize social media strategy and campaigns.

· Take the “SMART” approach to analyzing metrics and driving insights as follows:

Specific: To increase social media presence through consistent organic posting, paid ads, and follower automation

Measurable: To gain 100k followers on Instagram and TikTok individually

Achievable: Through the combination of organic, paid media, and marketing automation

Relevant: Increased social media presence will drive interest in BoomerangFX’s products and services and other initiatives

Time-bound: 1 year

What you offer

· Backed by 4+ years of work experience with at least 3 years of social media experience at a lifestyle brand or in an editorial setting, plus experience managing content creation across social media platforms.

· Extensive experience in—and understanding of—social channels and analytics (TikTok, Instagram, YouTube, etc.) and how content for each platform can be used most effectively.

· Immersed in social media all day, every day, with your finger on the pulse of what’s trending now (and what’s next).

· A seasoned iPhone photographer and video producer with a sharp eye for lighting and composition—you’re equally skilled at capturing both talent and product on set, and you know how to maintain the look, feel, and language of a brand as you bring it to life in new and interesting ways.

· A team player who’s as comfortable collaborating as you are working independently, managing social campaign content from start to finish internally and with external creators.

· A resourceful self-starter who thrives in a fast-paced, entrepreneurial environment, with stellar time management and project management skills.

· You have an affinity for traveling and are eager to record content in different cities within the United States (no restrictions to work in the US and travel to Canada without any restrictions).

Most importantly, you share our values…

· You roll up your sleeves

· You are agile

· You are resilient

· You never stop learning

· You want to be part of a global success story

Benefits:

• 15 days’ vacation per year to rest, recharge and enjoy
• Bonus Pay

BoomerangFX

Director, Human Resources.

Why BoomerangFX?

BoomerangFX is more than just a SaaS tech company – we are North America’s fastest-growing cloud-based enterprise software and digital marketing company serving the private pay aesthetic medical healthcare industry in segments such as dermatology, medspa, plastic surgery, women’s health, cosmetic vision, dental and hair restoration.

Our company is well-funded by international private equity. We have a market opportunity that is rare in its scale, recession resilient, and powered by a strong business model with an impressive leadership team of executives from Silicon Valley, digital marketing, fintech, and Fortune 100 technology firms. Trusted by a growing community of healthcare professionals across North America, our product is commercialized and delivers the only cloud-based SaaS solution for private healthcare practices that integrates practice management tools, electronic medical records, accounting, data analytics, digital advertising, and lead generation in a single user-friendly solution – this unique feature-rich practice management solution is supported by Artificial Intelligence and designed to help our clients succeed in the marketplace.

BoomerangFX is expanding rapidly across North America and international markets including Mexico, Australia, and the UK with industry-leading technology that is helping to modernize the inside of private healthcare practices. We are a company that thrives on innovation and out-of-the-box thinking. We have a passion for inspiring the next female entrepreneurs who are fueling the fastest-growing sector in private-pay healthcare. When you join BFX, you will be collaborating with a diversified and talented group of individuals and dynamic leaders while sharing in attractive compensation, benefits, and stock option programs. We foster a culture of teamwork, and continuous learning and celebrate a variety of social activities including weekly social hours, company paid lunches, live entertainment, offsites, motivational podcast speakers in-house and ongoing training and development events.

Your Role in a Nutshell

Reporting to the Chief Executive Officer (CEO) and working closely with a group of diverse senior leaders, you will provide executive-level leadership, strategy and guidance pertaining to all human resources operations and activities. A self-driven leader, with a high degree of empathy, curiosity, compassion and strategic acumen, the Director of HR will be responsible for supporting the company’s ambitious growth needs evaluating and championing all people, culture, talent and organizational strategies to build a scalable foundation to support North American and International growth.

Scope of Duties

· Assess and advise senior executives on organizational design, provide independent objective guidance on optimal organizational structure

· Diagnose and re-engineer existing Human Resources processes, manage, develop and support a small team of human resource professionals and recruiters

· Lead recruitment strategy and talent attraction efforts

· Build relevant policies, procedures and organizational governance frameworks to support the growth objectives of the company

· Act as tactical advisor to senior leadership team to help solve business problems with consideration for near term and longer-term people and talent retention strategies.

· Provides consultative guidance to leaders, hiring managers, and the team on the talent acquisition process, market conditions and acquisition best practices to meet our highly aggressive talent acquisition requirements.

· Spearhead impactful talent management initiatives and training programs

· Evaluate the needs of the Human Resources function including all aspects of compensation, benefits, reporting and international requirements.

· Play a key role in the annual budgeting process in partnership with senior leaders in finance, operations and technology to ensure the company’s talent needs are well defined and executed effectively.

· Source strategic partnerships with universities, colleges to position our company as the employer of choice pertaining to internships and co-op placement opportunities

· Champion our brand identity at external forums that showcase the company’s culture, future prospects and values

· Oversee exit interview processes, terminations and monitor compliance with applicable laws and regulations in various jurisdictions

· Partner with senior leadership team to support our international expansion efforts including recruitment, talent management, performance management and third-party relationships.

· Institute effective performance evaluation scorecard to support a pay-for-performance culture

· Lead annual salary and incentive compensation planning process, including conducting market studies and benchmarking to support salary bands, merit increases, and equity-based compensation. Support the design of sales commissions programs.

· Evaluate, build and communicate employee policies including maternity leave, employee experience (onboarding and offboarding), engagement, diversity, inclusion and pay-for-performance management.

· Advise senior leaders and managers on our people and culture strategy and champion cross-functional efforts to maintain a highly engaging, collaborative and high-performance work environment.

· Lead and source professional development programs for emerging leaders to equip them to grow executive skillsets and assume broader leadership roles.

What You Offer

· Bachelor’s degree from a recognized institution

· Completed (or working toward) CHRL designation is an asset.

· Experienced HR leader with a broad understanding of all technical and functional components of the Human Resources function

· Minimum of 3- 5 years of North American experience, ideally in high growth Startup or division of a larger organization experiencing rapid acceleration

· Experience in leading human resources initiatives to support business transformation

· Hands-on work ethic, with a “roll-up the sleeve” attitude with a passion for managing the details within a growing business

· Experience supporting operational initiatives with relevant personnel strategies

· Energetic and enthusiastic style with professional credibility and leadership presence

· A humble, approachable demeanor that builds trust across all levels of the organization

· Exceptional communication, presentation, and negotiation skills

Most importantly, you share our values…

· You roll up your sleeves

· You are agile

· You are resilient

· You never stop learning

· You want to be part of a global success story

BoomerangFX