Casting Call: Seeking Vegans for Filmed Focus Group
Job Details: Are you a passionate vegan residing in or around Austin, Texas? We are excited to announce an opportunity for you to participate in a filmed focus group around market research and potential advertising. We’re seeking individuals who can provide valuable insights into their preferences, opinions, and experiences related to vegan products. As a participant, you’ll have the chance to try a new and innovative vegan beef sandwich from a renowned food company. Your opinions will play a significant role in shaping the future of plant-based cuisine.
Job Responsibilities:
- Engage in group discussions and conversations about the new vegan beef sandwich.
- Share your thoughts, feedback, and suggestions regarding the product’s taste, texture, packaging, and overall appeal.
- Participate actively in brainstorming sessions to explore potential marketing and advertising strategies for the vegan beef sandwich.
- Provide candid and insightful opinions to aid the food company in refining its product and promotional approaches.
Requirements:
- Must be a committed vegan with a genuine passion for plant-based foods.
- Reside in or near the Austin, Texas area and be available on September 7th for the filming session.
- Open to expressing your thoughts in a group setting and comfortable being filmed during the focus group.
- Strong communication skills, the ability to articulate your opinions clearly, and an enthusiastic attitude toward discussing vegan products.
- Prior focus group or market research experience is a plus but not mandatory.
Compensation: Selected participants will receive a payment of $500 for their participation in the filmed focus group. This compensation reflects the time and input required to discuss and evaluate the vegan beef sandwich. Additionally, participants will have the unique opportunity to shape the direction of a prominent food company’s product offerings and marketing strategies.
If you’re a dedicated vegan based in or near Austin, Texas, and you’re excited about contributing to the growth of plant-based cuisine, we encourage you to apply!
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