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  • Maine

Marketing Coordinator 23-00047 – Law Firm

Boston, MA

Full time-Permanent Direct hire with excellent benefits

Salary doe, 75-95k

Work onsite 3 days and 2 days from home in Boston

Please no Corp to Corp or 3rd party agencies

We are looking for a Marketing Coordinator with experience working in Legal services or Law firm for our client located in Boston, MA, If you have a portfolio, please include link on your resume – Must have previous experience in legal services or law firm

In this position you participate in:

  • Implementation of business development and marketing plans
  • Management of communications-related programs for the firm, practice groups, industry, and client teams
  • Maintain the firm’s brand using established guidelines.
  • Media and public relations strategy implementation, including preparing and distributing press releases and maintaining media contacts.
  • Manage and monitor all firm social media accounts, including developing and maintaining a social media editorial calendar.
  • Build on the firm’s existing social and digital platforms by identifying strategic growth opportunities that reflect the firm’s strategic priorities and maximize engagement with targeted audiences.
  • Monitor, analyze and report on the firm’s social and traditional media engagement and other key metrics.
  • Advise and train attorneys on social media for business development.
  • Assist with the maintenance of the firm’s website, including content creation and working with attorneys to create client alerts and blog posts.
  • Assist with the planning and organization of firm marketing events, including pre- and post-event promotion.
  • Create marketing collateral and ensure that it stays up to date.
  • Maintain relationships with vendors.
  • Travel to other offices in the region as needed.

Qualifications

Previous experience working in Legal or Law firm

  • Bachelor’s degree in marketing, Digital Media, or related field
  • Minimum of three (3) years of marketing or business development experience in a professional services organization; legal industry experience preferred.
  • Excellent oral and written communications skills, including superb attention to grammar, spelling and vocabulary.
  • Creative writing and editing skills, along with innovative thinking and approach.
  • Excellent project management and organizational skills
  • Ability to work in a high-paced environment, independently and as a member of a team with people of all levels.
  • Ability to manage time well, prioritize effectively and handle multiple deadlines.
  • Experience maintaining social media accounts and creating targeted campaigns.
  • Digital marketing experience, including website, social media, and other digital assets.
  • Knowledge of social media tools for monitoring, management, and analytics
  • Experience with integrating content from social channels across other digital platforms such as websites and blogs
  • Clear understanding of emerging tools and trends in digital communications and social media
  • Knowledge and proficiency in PC applications, including design programs (such as Adobe, WordPress, etc.) and MS Office, Experience with CRM software, Google Analytics and SEO tools
  • Flexibility to work additional hours as needed.

The Custom Group of Companies

The mission of the International Institute of New England (IINE) is to create opportunities for refugees and immigrants to succeed through resettlement, education, career advancement and pathways to citizenship. One of the oldest and largest human services organizations for New Americans in the region, IINE serves more than 4,000 people each year in Boston and Lowell, Massachusetts, and Manchester, New Hampshire. Our programs include case management, youth and family services, English for Speakers of Other Languages (ESOL), employment and skills training, and immigration legal services.

Overview

Join a collaborative and passionate marketing team that is dedicated to effective communications, data-driven strategies, and showcasing the amazing accomplishments of our colleagues and refugee and immigrant clients. This is a great opportunity for an early-career professional looking to grow their knowledge in multiple areas of marketing. Reporting to the Marketing Director and working in close partnership with the Communications Manager, the Marketing Coordinator plays a lead role in managing our social media, public relations, and library of marketing resources. The Marketing Coordinator will be able to broaden their knowledge in multiple areas of marketing. This role will plan, coordinate, and execute IINE’s social media strategy, including planning, drafting, and scheduling posts, monitoring IINE’s social media channels, and reporting on performance. They will execute the public relations strategy by developing and maintaining media lists, pitching to media, and tracking media mentions. In addition, they will maintain marketing materials, including images and brochures. The Marketing Coordinator should be dedicated to effective communications, produce data-driven strategies, and will showcase the accomplishments of all IINE staff and clients.

Responsibilities

  • Support implementation of marketing plans that include print, video, audio, and online (web, social media) content.
  • Produce, design, and distribute graphics, printed collateral, videos, social posts, and rich media content.
  • Manage IINE social media sites including: Facebook, Twitter, Instagram, and LinkedIn.
  • Track and report on social media, earned media.
  • Maintain media list and pitch stories, press releases, and other newsworthy content to the media; act as a resource for executive and leadership and staff when they are approached for media opportunities.
  • Maintain organization wide photo library.
  • Maintain and update shared marketing files, correctly archive all projects.
  • Partner with the Marketing Director in designing newsletters and other e-blasts.
  • Partner with the Marketing Director in creating quarterly marketing performance reports.
  • Conduct regular industry research to inform our marketing strategy.
  • Support the marketing and communications team in event promotion and other activities as needed.
  • Update website content as requested.
  • Assist in gathering story content from staff and clients.
  • Take pictures at events and collect photo releases.
  • Manage marketing interns.

Required Skills/Abilities

  • Critical thinker with strong problem solving and research proficiencies.
  • Ability to comprehend and interpret competitor strategies and consumer behavior.
  • Excellent organizational skills and detail oriented.
  • Ability to work under pressure and meet strict deadlines.
  • Creative mind with superb written and verbal communication skills.
  • Ability to handle multiple tasks and to switch gears quickly.
  • Professionalism, discretion, and maturity in dealing with confidential information.
  • Proficiency in Microsoft Word, Excel, Outlook, and PowerPoint.
  • Experience with Canva and Adobe (InDesign, Photoshop, Illustrator) preferred.
  • Experience with social media scheduling software is preferred but not required.
  • Experience with WordPress is preferred but not required.
  • Desire to learn about video editing and audio editing, prior experience preferred.
  • Photography skills strongly preferred, videography skills a plus.
  • Requires the ability to travel independently to all three IINE sites and events as needed.

Education & Experience

  • Bachelor’s degree in marketing/communications or related (required)
  • Two years of experience in content management, creative writing, social media, and media outreach.

Work Environment Conditions

  • This position requires occasional overtime hours.
  • Frequent interruptions from employees.
  • Required office work including exposure to bright, office lighting.
  • Driving to events/other IINE sites.

Physical Demands

  • May require lifting materials (boxes, equipment) of 15 pounds or more.
  • Requires sitting (or standing) at a desk for long periods of time.
  • Requires driving/traveling to and from IINE offices as needed.
  • Walking up and down stairs.
  • Alternate Sitting or Standing.
  • Typing.
  • Occasionally bending.
  • Occasionally pushing or pulling.
  • Occasionally reaching overhead.
  • Occasionally reaching at or below shoulder level

Covid-19 Policy

IINE does not require applicants for most positions to show proof of Covid-19. Some federal contracts, however, require IINE staff to show proof of Covid-19 vaccination, and some immigration status adjustments, such as a Green Card, require proof of Covid-19 vaccination as well. Consequently, for some positions, IINE staff may be required to show proof of vaccination, and in others, IINE staff will be supporting clients who are required by law to have proof of vaccination in order to adjust their status in the United States.

US Work Eligibility Notice

This position requires lawful authorization to work in the United States, and IINE is unable to provide visa sponsorship in connection with this
International Institute of New England

The Role:

Suffolk Technologies is a venture capital platform funding the next generation of companies solving built environment challenges. Website: https://suffolktech.com/

Suffolk Technologies is seeking an experienced, motivated Community Manager who is excited to play a vital role in building and nurturing a vibrant community around our venture fund. You will be responsible for engaging with our portfolio companies, investors, and other stakeholders to foster meaningful connections, facilitate knowledge sharing, and drive engagement within our ecosystem. You will work closely with our investment team, marketing team, and portfolio companies to build a strong network and create value for all community members.

Responsibilities:

Community Engagement:

  • Act as the primary point of contact for community members, addressing their inquiries, providing support, and fostering a positive and inclusive environment.
  • Develop and implement strategies to engage and nurture relationships with portfolio companies, the startup and local innovation community, innovation-driven organizations, industry experts, and other stakeholders.
  • Coordinate and help facilitate events, webinars, and workshops (including curating invite lists) to promote knowledge sharing, networking, and collaboration among community members.
  • Monitor and moderate community platforms, including social media channels, forums, and online communities, to ensure compliance with community guidelines and maintain a positive atmosphere.
  • Design, coordinate, and execute BOOST program marketing materials for opening of applications, launch of the program, Demo Day, and associated press releases across all channels (social, email, events).
  • Coordinate and organize a co-working space at Suffolk Technologies allowing founders to rent work stations in our space.

Relationship Building:

  • Network extensively and build strong relationships with construction innovation community, potential portfolio companies, local innovation community in order to surface potential investments, collaborations, and elevate the awareness of Suffolk Technologies.
  • Cultivate relationships with industry influencers, thought leaders, and key stakeholders to enhance the visibility and reputation of the venture fund.
  • Leverage the community’s expertise to provide valuable insights and feedback to the investment team on market trends, industry developments, and potential opportunities.

Content Creation and Communication:

  • Develop and curate compelling content, including the Suffolk Technologies newsletter, and other blog posts, newsletters, case studies, and social media updates, to educate, engage, and inspire the community.
  • Develop and maintain a systematic onboarding package and coordinate / track specific requests and goals that Suffolk Technologies and our network can help portfolio companies with.
  • Work closely with the marketing team to align community initiatives with broader marketing campaigns and ensure consistent messaging.
  • Collaborate with portfolio companies to develop case studies that highlight their achievements, success stories, and thought leadership within the community and broader ecosystem.
  • Regularly communicate updates, events, and relevant information to the community through various channels, such as email newsletters, social media, and community forums.
  • Coordinate the maintenance of the Suffolk Technologies website in conjunction with the Marketing team to maintain unique positioning in the market.

Data Analysis and Reporting:

  • Monitor community metrics, engagement levels, and sentiment to identify areas of improvement and provide actionable insights to the management team (included, but not limited to, newsletter opens and interactions, social media and press impressions, attendance to events.
  • Analyze data to measure the impact of community initiatives, identify trends, and make data-driven recommendations for optimizing community engagement strategies.
  • Prepare regular reports and presentations to share community performance, feedback, and success stories with the management team and stakeholders.

Qualifications:

  • Bachelor’s degree in business, marketing, communications, or a related field (or equivalent experience).
  • 3 to 5 years proven experience in community management, preferably in the venture capital or startup ecosystem.
  • Strong understanding of venture capital, startup culture, and the broader technology ecosystem.
  • Excellent communication skills, both written and verbal, with the ability to effectively engage with diverse stakeholders.
  • Experience in managing online communities, social media platforms, and content creation
  • Strong networking and relationship-building abilities, with a track record of fostering connections and driving collaboration.
  • Analytical mindset with the ability to leverage data and insights to drive decision-making and measure community impact.
  • Self-motivated, detail-oriented, and highly organized, with the ability to manage multiple projects and deadlines simultaneously.
  • Passion for startups, entrepreneurship, and supporting the growth and success of early-stage companies.

Suffolk Technologies

Marketing & Communications Manager

EANE serves the human resource needs of over 1,000 companies in New England with employees all over the country. We are a dynamic team dedicated to agility, flexibility and success, and we are invested in our employee’s professional development. We love our staff and so do our members!

If you’re a creative, detail-oriented, strategy-minded, agile marketing pro – Have we got an opportunity for YOU! As the Marketing & Communications Manager at Employers Association of the NorthEast (EANE), you’ll be responsible for the successful development and implementation of EANE’s marketing strategy by designing and delivering effective marketing policies, programs, campaigns and materials to help us drive member engagement and create new revenue opportunities across multiple lines of business. Creativity and close collaboration with internal channel experts is essential in order to implement marketing tactics, analyze performance, and identify actions needed to meet objectives.

Here are just a few of the key components of the role:

· Develop, implement, and manage all marketing campaigns including design, distribution and tracking to generate event and program registrations, use of HR Business solutions and new member acquisition.

· Develop a wide range of different marketing materials (mailings, brochures, e-mails, information for the website and social media channels) to support the marketing strategy as well as EANE’s financial, membership and utilization goals.

· Update, maintain and ensure consistency with EANE’s brand identity standards and ensure ongoing brand awareness and consistency in all creative materials. This includes educating EANE’s team on brand identity standards and monitoring adherence to those standards.

· Manage and curate all content for EANE’s website and other social media platforms utilizing other staff or external resources as needed. This includes adding new service lines, conference events, etc.

· Develop, maintain, and report on metrics designed to determine the effectiveness of our marketing efforts and strategy, utilization of Members Only resources on our website and overall member engagement.

· Collaborate with internal team on ongoing basis to understand specific marketing needs

· Maintain effective internal communications to ensure that all employees are kept informed of marketing objectives, plans and efforts.

· Maintain inventory of photo work, artwork, testimonials, etc.

· Oversee vendors to ensure quality, accurate, timely and cost-effective production of materials.

· Assist L&D Director with the collection of presentation and presenter details for special events and secure promotional content from presenters as warranted.

· Coordinate all media coverage to expand EANE’s presence in regional print and digital communications

· Maintain knowledge of trends and developments in our market and in marketing strategies, tools and techniques.

Our ideal candidate will be excited to wear many hats across several internal teams to contribute to the business in any way possible! We are in the process of executing our strategic goals for the year – It’s a great time to join our team!

Candidates that apply with the following qualifications will be contacted:

· Bachelor’s degree in Business, Marketing, Communications or relevant work experience with the responsibilities listed above.

· Previous experience creating multi-tiered email and print marketing campaigns for a professional services organization or association.

· Team-oriented nature, with ability to handle multiple projects simultaneously.

· Demonstrated knowledge in effective use of social media as a marketing tool.

Excellent computer skills including experience with all Microsoft products (Word, Excel, PowerPoint), Adobe and InDesign. Familiarity with blast e-mail platforms, WordPress and other marketing software is required. To learn more about EANE, you can visit our website at www.eane.org.

EANE offers a comprehensive compensation and benefits package including, health insurance with a fully paid premium, 10 paid holidays annually, a generous PTO package and a flexible work environment.

An Equal Opportunity Employer

Send resume to: Inga Hotaling – Senior Recruiter- ihotaling@eane.org

413-789-6400 ext. 3015

Employers Association of the NorthEast

Destination Sport Experiences – Marathon Tours

Office based – Boston, USA

Destination Sport Experiences, through its’ global sports travel brands Marathon Tours & Travel and Sportive Breaks, caters for those who want to participate in the very best cycling, running and triathlon events across the world. Marathon Tours & Travel and Sportive Breaks offers tours, travel packages, and guaranteed entry to marathons, cycling events, and long-distance triathlons around the world, together with VIP hospitality access to many of the top professional cycling events as well as managing travel programs for mass participation events.

We are a proud partner of the Abbott World Marathon Majors and work closely with major sports events organisers across the Globe. Our team are also keen runners, cyclists, and triathletes, so we understand the needs of competitors.

Due to an exciting year of growth, we are now looking for a Marketing Executive to work alongside our Operations and Marketing team, implementing campaigns and supporting with a variety of marketing activities.

This is a varied, hands-on role and on a typical day you will.

  • Work with our Trip Designers and external agencies to develop effective communication with our customers.
  • Gather and create content for our various channels
  • Ensure Social media interaction
  • Develop and deliver effective email marketing campaigns, and manage our customers marketing database
  • Have responsibility for all paid advertising whether this be directly or via an agency
  • Prepare Race Expo, outdoor and non-digital marketing activity,
  • Be involved in partnership activity and sponsorships from a marketing perspective
  • Ensure our website is optimised from a marketing perspective
  • Work with the Product team regarding content for the website, ensuring it is communicated across our channels.
  • Work alongside the Marketing Manager with vertical channels and publishing houses.

To be successful within this role, our ideal candidate will

  • Be a creative marketer who can support our team and deliver successful marketing campaigns
  • Have the ability to design and create content for email marketing campaigns, newsletters to prospecting campaigns
  • Have excellent stakeholder management, both face to face and via email
  • Possess the desire to develop your skills and analyse and report return on investment for specific campaigns and activity
  • Have the ability to work to deadlines and meet your teams’ and internal stakeholder expectations
  • Work in alignment with the marketing team and business objectives to support all areas of growth strategy
  • Possess content/copywriting skills across a number of channels including print, online and social media with the ability to edit and proof-read
  • Have a genuine interest and understanding of the latest technology and techniques within marketing communications

Destination Sport Experiences

Job Description:

  • This role is responsible for developing consistently engaging online and application experiences across multiple platforms, products, and channels.
  • While not responsible for the production of assets or campaigns, this role will lead the continuous evolution and communication of the Executional Excellence Guidelines that need to be developed.
  • This person works closely with the entire Digital Health organization, Brand Marketing teams, our Technical Field Force, and third-party External Partnerships to actively contribute to the design and deployment of all email/web assets and campaigns in order to achieve high consumer and customer engagement (e.g., open rates, click through rates, time on site, sign-up, revenue generated on actions).
  • Responsible for the development, implementation and execution of the (B2B) product marketing strategy to grow our digital health product portfolio.
  • Shape product narratives, targeted audience segmentation drivers, and end-to-end product positioning.
  • Own and manage platform content, ensuring it meets the needs of the target audience. (awareness, education, acquisition, conversion, loyalty, etc.).
  • Conceive and propose new strategies and concepts, guiding those projects to completion-including marketing for new product launches, driving traffic, and optimizing marketing channels.
  • Invent and analyze, test and learn opportunities to drive results to scale into broader efforts across the digital product portfolio.
  • Build traffic-driving campaigns for current and future product and feature launches.
  • Create marketing assets to support campaigns in partnership with dedicated in house design and external agency partner teams.
  • Utilize creativity and judgment to develop solutions based on an ever-changing landscape and customer usage patterns.
  • Take into account design aesthetics and be adept in persuasive copywriting to develop strategic campaigns that resonate with the end customer.
  • Provide high level analysis of potential business opportunities utilizing insights from market research, industry trends, competitive intelligence, and understanding of vet clinic and pet owner needs.
  • Establish proper methods to quantitatively and qualitatively measure the customer experiences resulting from marketing programs.
  • Continuously elevate the caliber of the organizations use of multiple marketing channels to deliver positive customer experiences.
  • Develop, launch, test, and report on market-leading awareness, education, and conversion-oriented programs.
  • Identify opportunities to automate, scaling limited resources, freeing up time for high value-added activities and thinking.
  • Recognize the point of diminishing returns and redirect efforts when current approach is not achieving desired outcomes.
  • Support and provide best practices which include business communication skills, process development and presentation, requirement gathering, marketing program design, testing, and implementation to strengthen digital health product portfolio.
  • Ensures strategy and tactical plans are in support of the overall product roadmap, customers, and overall digital team objectives.
  • Through social media, influencer marketing, web, and email, lead key brands presence and evolution in digital, implementing best practices and utilizing data and insights for continued evolution.
  • Leverage brand/category followers and industry for insights, content, ideas and innovation.
  • Drive consistent execution of product marketing strategies, tactics and campaigns with internal and external cross functional teams.
  • Report to Leadership on key metrics of measurement maturity across the portfolio, analyzing and interpreting trends and providing actionable insights.
  • Encourage and adopt customer (B2B2C) perspectives to anticipate expectations and work with stakeholder teams to develop and evolve solutions accordingly
  • Lead comparative assessments of competitor product marketing, messaging, and delivery mechanisms.
  • Utilize tools and feedback to create communication and marketing activation plans.
  • Understand which marketing deliverables and associated business impact are the most effective depending on the stage of the customer journey and product life cycle.

Skills:

  • Team player: ability to work well with others in a collaborative environment.
  • Unrelenting in looking for innovative approaches to have impact on the business.
  • Quickly comprehend complex projects and respond with thoughtful & professional guidance.
  • Paid Digital and Social Media strategies including analytics.
  • Email marketing and Execution of omni-channel marketing campaigns.
  • Lead Nurturing/Acquisition Marketing and Audience Development.
  • Digital Campaign mapping and tracking.
  • 1-2 years experience building, launching and reporting on campaigns using Adobe Analytics, Campaign, Magento, Target, Audience Manager, Tableau, Pardot, Veeva and Salesforce.
  • Exceptional organizational, project and people coordination skills.

Education:

  • Bachelors degree in Business, Marketing or related field.
  • Excellent written and verbal communication skills.
  • 5-7+ years experience in product marketing, brand marketing, digital marketing and/or marketing communications, diverse B2B channel management.
  • Experience with demand creation funnel, lead gen optimization, conversion to opportunities and maximizing ROI.
  • Proficiency with MS Office.

Cynet Systems

Cerence is a leading global provider of cutting-edge automotive software solutions that enhance the driver experience, elevate productivity, and improve safety. With over 20 years of expertise in the automotive industry, Cerence is committed to revolutionizing the way people interact with their vehicles by delivering highly intuitive, intelligent, and personalized voice-powered experiences. Its solutions are used by more than 350 million drivers worldwide and are integrated into over 300 vehicle models across 70 languages. With a strong focus on innovation and collaboration, Cerence works closely with leading automakers and technology partners to deliver the most advanced and compelling solutions that shape the future of mobility.

Summary/ Opportunity:

As a member of the Cerence marketing team and reporting to the Head of Global Communications, the Manager of Employer Brand Marketing and Employee Communications has an exciting opportunity to lead and shape our internal and external employer brand marketing and communications strategy with the goal of positioning Cerence as the best place to work and attracting top talent. In this role, you’ll lead global employer brand strategy, talent/recruitment marketing campaigns, and employee communications with a focus on external and internal channels. You’ll work closely with leaders across our global team – from HR and recruiting to product management and R&D – to put a spotlight on what it means to work at Cerence, driving employee brand ambassadorship and engagement and external brand awareness amongst candidates and prospective employees with the goal of attracting talent as we grow our team worldwide.

You’ll bring a background in employer branding and/or employee communications, strategic insights and experience on the best way to launch and execute external employer brand marketing and internal communications campaigns, pride in ownership, stellar writing skills, and great cross-functional collaboration to this exciting role.

Daily Functions / Responsibilities:

External employer brand

  • Develop our employer brand narrative and lead strategic planning, development and execution of marketing campaigns that build awareness and promote Cerence as an incredible place where top talent wants to work and grow.
  • Lead the creation of compelling content and materials that spotlight our people, culture, and values, finding opportunities to engage employees in support of these efforts.
  • Identify key cultural moments that are relevant for Cerence and develop strategies/campaigns that support our participation.
  • Create engaging organic and paid content for LinkedIn, Twitter, Instagram, the Careers section on Cerence.com, the Cerence blog, and more.
  • Partner with our marketing, HR and recruiting teams to establish the right KPIs and track progress against them. Analyze and report on programs and campaigns and leverage results for future decision making.
  • Liaise with and lead a global network of HR business partners, site leaders, and company leadership to plan and execute employer brand initiatives.
  • Partner with local teams to support university partnerships; assess local-level sponsorship and partnership opportunities that help achieve our employer brand goals.
  • Work with colleagues in HR to identify and submit applications for relevant employer awards programs.

Internal employee communications

  • Lead employee communications strategy and approach, including executive communications.
  • Develop detailed communications plans to support corporate and HR programs.
  • Manage multiple internal communications channels – email, newsletters, video, Ask Me Anything sessions, global meetings, intranet/internal social media, employer review websites, etc. – and determine which channels to leverage and when.
  • Partner cross-functionally to execute company-wide employee events like all-hands meetings, innovation days, hackathons, etc.; partner with local HR and other leaders to execute local activation of corporate events.
  • Support Cerence leaders with communications programs targeted to their teams.
  • Review and support HR communications around benefits, total rewards, wellness, etc.
  • Analyze and report on key programs to ensure ongoing success against our goals.

Requirements:

  • 6-8 years of demonstrated experience in internal and/or external communications with experience in employer branding and recruitment marketing.
  • Bachelor’s degree in marketing, communications, or a related field, or relevant experience.
  • Proven track record in working with executives and leading strategic campaigns.
  • Exceptional grammar, writing, and presentation skills with a focus on a global audience.
  • Proactive, passionate, and self-motivated with strong project management skills.
  • Exceptional collaboration skills and proven ability to liaise with an extensive network of global colleagues and a variety of stakeholders.
  • A flexible, agile approach and ability to move quickly and wear multiple hats.
  • Passion for organization, attention to detail, and time management.
  • Proficient in Microsoft Word and PowerPoint; extensive experience with LinkedIn. Knowledge of Adobe Suite is a plus but not required.

Cerence Inc.

As a Marketing Manager for all Roche Bros. banners, you will be responsible for developing and implementing marketing programs crafted to drive awareness of the Roche Bros. brands, acquisition of new customers and retention of current shoppers. You will be a leader on the team and will help shift the organization’s utilization of marketing to drive the business.

Minimum Qualifications

Influence without Authority: You demonstrate the ability to work with people of various backgrounds, personality traits, across levels and can quickly build trust and relationships to accomplish goals.

Driven and Takes Initiative: You are resourceful and driven to succeed. You overcome obstacles through creative problem-solving and utilizing the resources at your disposal.

Customer-focused Thinking: You are constantly thinking about the customer experience and their needs to develop solutions and create loyalty to the brand.

Leads by Example: You lead by doing and have an upbeat/positive attitude that inspires your colleagues.

Ability to Project Manage and Prioritize: You have strong project management skills and the ability to juggle multiple priorities with positivity and attention to detail.

Innovative + Thinks Outside the Box: You do not simply resort to “what has always been done” but rather look for ways to differentiate the brand and innovate the experience.

  • Bachelor’s degree or equivalent
  • 2-3 years consumer marketing, retail or restaurant industry experience preferred
  • Experience across communication channels (e.g. digital, print, in-store communications)
  • Understanding of digital marketing including programmatic advertising, paid social, and retargeting
  • Strategic marketing experience and ability to develop 360⁰ campaigns that engage consumers and address a need
  • Experience analyzing campaign results and providing action plans to optimize outcomes
  • Excellent organization and project management skills
  • Experience with Google Analytics platforms
  • Excellent presentation skills

Responsibilities

  • Partners with Sr. Marketing manager to develop and execute integrated marketing initiatives to deliver high impact programs and drive sales, including leveraging vendor partnerships and coop spending
  • Aid in executing social media, media planning and buying to include, paid social ads, OTT, ecommerce, etc.
  • Review channel and campaign performance, reporting on and highlighting insights, trends and opportunities for continuous improvement.
  • Works closely with Merchandising & Buying team, Store Operations and IT to develop impact and sales driving programs that accomplish margin goals
  • Leverage research and insight to help map customer experience and services
  • Enhances the brand position in the market, ensuring integrated brand message and delivery
  • Lead community management and reputation management discipline to build out best in class program
  • Identify marketing opportunities from analyzing market trends, competitor reviews, sales data etc.

Physical Demands: (per work day)

Physical Demands

Frequency

Climbing, balancing, crawling, and smelling.

0% (N) Never

Carrying and lifting up to 25 lbs, pushing and pulling up to 50 lbs, bending, kneeling, crouching, feeling, and reaching at waste/overhead.

1-33% (O) Occasionally

Walking or standing on a tile, concrete floor, and carpet, along with handling.

34-66% (F) Frequently

Sitting, talking, seeing, and hearing.

67-100% (C) Continuously

Safety Risk Factors

Frequency

Loud noise, slippery or cluttered floor surface, hazardous equipment (mechanical moving parts), contact with sharp objects or skin irritants, toxic exposure (see material data safety sheets), nuisance dust, fumes, and sprays, and hazardous cleaning solutions.

0% (N) Never

Twisting of the back and neck.

1-33% (O) Occasionally

Machines, tools, and equipment utilized:

All office equipment including: personal computer, company network, copy machines, printers, fax machines, VOIP system, and paging systems.

Repetitive Action:

The continuous movement of the entire body.

Working Conditions: Working environment is inside.

Important Disclaimer Notice

The job duties, elements, responsibilities, skills, functions, experience, educational factors, and requirements listed in this job description are representative only and are not exhaustive lists of the tasks that an associate may be required to perform. While this is intended to be an accurate reflection of the current job, Roche Bros. reserves the right the revise the job description at any time and to require associates to perform other tasks as circumstances or conditions of business, competitive considerations, or the work environment change.

Apply for this job online

Roche Bros. Supermarkets Co. is an equal opportunity employer. All qualified applicants will be considered for employment without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, genetic information, disability or handicap status or any other categories protected by law.

Roche Bros. Supermarkets Co. is committed to working with and providing reasonable accommodations to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for completing any forms or to otherwise participate in the application process, or in order to perform the essential functions of a position for which you are applying, please call 781-235-9400 and ask to speak with a member of the Human Resources team.

Roche Bros Supermarkets Co. participates in the Department of Homeland Security U.S. Citizenship and Immigration Services E-Verify Program.

Roche Bros. Supermarkets

Description

Purple Carrot started with just a seed of an idea in 2014. Our vision is a world where plant-based eating is at the core of living well. Every day, on this mission, we’re breaking boundaries with plant-based eating. We value learning from customers, an ownership mindset, integrity, winning together, and being bold. We need your expertise on our team to make things happen!

Purple Carrot’s irresistible, globally-inspired meal-kit recipes and prepared meals using fresh ingredients are available in the U.S. and Japan. We are a team of collaborative individuals who drive for results, strive for doing better, make good choices quickly, and embrace a growth mindset to win or learn. Here’s what you’re up for!

We’re looking for a Sr. Data Analyst to join our Marketing team. The ideal candidate will take a customer-centric approach to tracking and measuring behavior across the customer lifecycle. In this role, you’ll be responsible for analyzing data about our customers, products, and marketing channels, and work collaboratively across the marketing team to enable data-driven decisions. The ideal candidate for this position will be able to work with data from multiple sources and bring it together to help us understand business performance through a customer focused lens.

On the Plate

  • Own and manage web and app analytics, including supporting in the transition from GA360 to GA4
  • Deploy data tracking and measurement solutions using GA4 (or a similar tool), including event tracking, custom dimensions, and custom metrics.
  • Develops and maintains dashboards using our BI tools (Looker) on website, campaign and funnel performance and reports to stakeholders on a regular cadence.
  • Define, source and monitor key performance indicators relevant to marketing Channels, our app and website performance.
  • Spearhead marketing attribution at Purple Carrot, develop incrementality frameworks and attribution frameworks either internally or with a 3rd party vendor
  • Serve as the lead to run SQL queries of our backend tables for the marketing team.
  • Be a data storyteller: synthesize analyses on marketing data and survey results to translate data into meaningful narratives to help team better understand user behavior.
  • Collaborate with fellow analytics colleagues to promote standard methodologies in coding, statistics, and general analysis.
  • Ownership of analytics deployments and accountability for multiple streams of work.
  • Define and implement end-to-end programs for metrics creation, data collection, reporting and data modeling

Main Ingredients for the Role

  • Bachelor’s degree or 5+ years of analytics / marketing analytics experience
  • 2+ years experience in marketing/growth analytics area with a proven track record of success (conversion, ROI improvements)
  • Familiarity with marketing attribution models (Last touch, Multi-touch, etc)
  • Expertise in GA4 implementation and management.
  • Expertise in Google Tag Manager or other tag management tools
  • Curiosity and willingness to explore sophisticated and ambiguous problems and deliver practical insights through both quantitative and qualitative data analysis.
  • Impeccable attention to detail and data quality
  • Ability to communicate the “so what” of your work to technical and non-technical audiences with ease
  • Strong planning & project management skills including multi-tasking, work prioritization, meeting due dates, and balancing multiple urgent requests
  • Flexibility to adapt to new/unfamiliar tools, data and problems, and experience with or interest in learning programming languages such as Python.
  • Experience leading projects end to end
  • Proficiency at Google Analytics and other common marketing analytics tools
  • Experience building, orchestrating, manipulating, and maintaining data transformations using SQL
  • Proficiency in Looker (LookML) or other BI Tools
  • Ability to communicate the business relevance of data outputs and teach others “how to fish” and pull data with confidence

Extra Special Sauce

  • Familiarity / Expertise with Heap
  • Hands-on experience with modern data stack tools (i.e. Snowflake/BigQuery, dbt, Fivetran, Looker)
  • Advanced in using Python or R for data analysis
  • Understanding of how key marketing channels work (Content, Email, Social Media, SEO, SEM, Display, Affiliate)
  • Experience using data to drive growth and profit through targeted marketing spend, including paid media, new customer acquisition, email, mobile, and SEO
  • Experience partnering with data and analytics engineering teams to process data for marketing analytics and reporting consumption
  • Basic knowledge of HTML, CSS, JavaScript, jQuery.
  • Experience with A|B testing tools like Optimizely, LaunchDarkly, VRO, VWO, Crazy Egg etc.

Location

  • This role is fully remote.
  • Purple Carrot HQ is in Needham, MA and is open in a hybrid capacity

Garnish

We love our staff, and show it with benefits (including but not limited to medical, dental, vision, FSA, and life insurance), matching retirement plan, unlimited paid time off, Purple Carrot box allowance, professional development, and the opportunity to work in collaboration with teammates who are passionate about food!

Final Touches

Purple Carrot’s top priority is protecting the health and wellbeing of our team and candidates. The majority of our interviews and assessments occur virtually. If there is a need to interview onsite, we follow COVID-19 guidance from the CDC, WHO, and any state guidelines .

We are committed to a safe and inclusive work environment, free of discrimination based on race, color, religion, sex, gender identity or expression, sexual orientation, genetics, national origin, ancestry, age, medical condition, mental or physical disability, handicap, veteran status, or marital status.

Purple Carrot

$$$

Do you have a high level of conceptional thinking, creativity, communication and collaboration? Do you love working for a growing, stable company? Jordan’s Furniture is seeking an Art Director to join their team. The Art Director will be responsible for the concepting and management of internal creative execution of multi-channel marketing materials from concept ideation through final delivery in support of integrated marketing campaigns and business objectives that can take our creative efforts to the next level. The Art Director expresses their ideas clearly, provides direction and leadership to team members, executes company objectives, and partners with cross-functional departments on strategy and execution.

Responsibilities

  • Support the Creative Director with the development of concepts, strategies, and stakeholder presentations maintaining brand voice/identity throughout all executions of email, digital, motion, OOH, print, in store collateral and brand packaging.
  • Interpret marketing and brand strategy to deliver clearly communicated creative campaigns.
  • Collaborate with internal Brand, Marketing, Ecommerce, Social, Photo and Merchandising teams on campaign initiatives.
  • Supervise and drive creative projects from beginning to end, ensuring successful execution and resource allocation.
  • Manage campaign development and integration across all marketing channels, including digital forward ideation and breakthrough creative marketing ideas.
  • Manage, motivate and coach creative team providing hands on creative expertise and inspiration for all creative projects.
  • Partner with internal teams to manage creative technology resources, DAM
  • Attend shoots, color checks, post-production, edit, and miscellaneous projects as required.
  • Collaborate on creative execution of “video” (incl. broadcast TV) and radio with thematic design, sourcing of photography, talent, copywriting, on location art direction, financing language, etc.
  • Acts as a brand steward for the Jordan’s Furniture organization.
  • Keep abreast of design industry trends and techniques; monitor retail, fashion and furniture news, competition, and trends; act as a thought leader for organization and marketing team.
  • Support any other function, responsibility or opportunity as assigned.

Qualifications

  • Bachelor’s Degree or equivalent
  • 5+ years of related experience in a retail or agency environment
  • Strong creative vision with attention to business objectives
  • Ability to lead and mentor a creative team
  • Proficient in Adobe Creative Suite and Figma with exceptional ability in typography, layout, and prototyping
  • Motion design skills including HTML5 and After Effects
  • Portfolio showcasing ability to lead strategic branding and creative projects across a range of mediums
  • Strong organizational skills with the ability to multi-task in a tight deadline environment
  • Demonstrated ability to work in a team environment with people of various backgrounds, personality traits and levels of authority; excellent problem solving and resourcefulness
  • Ability to gather information, analyze, make decisions and effectively communicate
  • Positively influence decisions for the benefit of the creative work and the brand.
  • Ability to lead and influence with a collaborative approach
  • Experience leading, managing and coaching direct reports and cross-functional partners

Jordan’s prides itself on having a strong, loyal J-Team. We recognize we are ‘One Team, One Goal’ working together to continue to strengthen Jordan’s place in the market and as an employer of choice. We know that you are here to support your family and we are here to support you! If this speaks to you, then it’s time to talk.

Jordan’s Furniture is an Equal Opportunity Employer.

JORDANS FURNITURE

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